All too often, American success stories are the tales of people born into wealth, who have every opportunity handed to them; succeeding when the deck is stacked in your favor means very little. Sometimes, however, you get a real story about someone who created their own opportunities and seized life with both hands, making every […]
Category: Auto Luminaries
Auto Luminaries: Deborah Wahl
When it comes to selling a product that is already a household name, a lot of people think that marketing isn’t important or necessary. Everyone has heard of Coca-Cola, and McDonald’s, and Cadillac, so why bother with advertising and marketing? And yet, the very fact that those products are already so known makes marketing all […]